MICA, established in 1991, is a top-rated institute offering PGDM / PGDM-C, equivalent to an MBA with specializations in Advertising & Brand Management, Marketing Analytics, Digital Communication Management and Media & Entertainment Management. For admission into the PGDM / PGDM-C program of MICA, students have to take the MICAT Exam along with any one of the other MBA entrance tests (CAT, XAT, GMAT).
MICAT is conducted twice a year (MICAT I – 7th December 2019; MICAT II - 25th January 2020). A student may choose to write both MICAT I & II. Better of the two MICAT scores is considered.
If you are interested and have applied to MICA, stay tuned with this page to get latest updates about MICAT and detailed analysis by IMS experts.