MICA’s spirit lies in its grasping of contemporary trends and sensibilities, addressing the needs of an ever-changing environment. The MICA brand assures effective delivery of Strategic Marketing and Communication solutions to the industry, government, and community. Today, it is the alma mater of professionals serving in leadership positions in some of the best known companies in India and the world in marketing, brand management, research & analytics, advertising, media, digital and other related businesses.

MICA Notification for MICAT I December 2017 aspirants is out! The application process shall begin from 26th September 2017 however the below details are published on MICA website.

MICAT is a 2 hrs 45 minutes online test divided into 6 sections which starts with Psychomteric test which is qualifying Test. It's followed by Verbal ability, Quantitative ability, General awareness, Divergent-Convergent reasoning Test and Descriptive test which makes it a unique test. MICAT will be conducted twice for selection of PGDM-C 2018-20 batch. Better of the two MICAT Scores will be considered. MICA considers CAT/XAT/GMAT scores along with MICAT scores to shortlists candidates for GE-PI process.

Hence, if you are interested to register and apply to MICA, stay tuned with this page to get latest updates about MICA and guidance to prepare for MICAT 2017.

How will IMS help you?

New MICAT I Detailed Notification

Know More

Last date to apply: 30th November 2017

MICAT 2017 Mock Tests

Available Now

5 Mock tests as per MICAT test pattern with detailed solutions


More on GE-WAT-PI Prep Programs
 MICA -Institute Profile
Powered by GoFYI


MICAT Past Test Analysis

  Availability:  Date Availability: Time
MICAT II Feb 2017 12th February 2017 View
MICAT I Dec 2016 11th December 2016 View
MICAT II Feb 2016 14th February 2016 View
MICAT I Dec 2015 13th December 2015 View

Points to remember:

  • Your completed application form is a very critical document that can be a deal breaker if you're careless in preparing it. Application forms mostly include a synopsis of personal, academic and professional accomplishments.
  • Ensure that you print/photocopy copies of the application form (even if it is online) before you start, as you may make errors while filling a form. You may need to revise the content of your form details a number of times before finalising the same. Use of simple language is recommended. You do not need to impress by using a multitude of adjectives. Your accomplishments should speak for themselves. Even though you may use a spell-checker, get someone you trust to read through everything, and look for typos or grammatical errors. Once you are assured of the content, proceed to submitting the form - offline or online, as the case may be.
  • It is recommended that you maintain a file with a copy of your application and all the documents, including the copy of the DD that you sent to the Institute, for future reference.
  • If you have any queries or would like to know if you should consider registering to MICAT, visiting the nearest IMS Learning Centre. To meet a counsellor or to locate the nearest IMS Learning Center, click here or write to us at ims@imsindia.com or call us on 1800-1234-467.
  • * The data is published with the help of primary and secondary sources.


Social Media